|Home | Issues | The Daily Star Home | Volume 1, Issue 53, Tuesday June 22, 2004|
It's hard for women around the city to buy lingerie. After all most shops keep a limited assortment among other things like it was an after thought. It's also quite embarrassing to ponder on fabric, size and other pertinent factors when there's a salesman handing you the stuff and then waiting for you to make a decision.
Now however you can linger on lingerie because specialised lingerie shops are coming up around the city to cater to women's needs. There are several, so take your pick.
Secrets: This shop has three branches: one at UAE Moitry Shopping Complex in Kemal Ataturk Avenue; one at the Mascot Plaza in Uttara; and the third at the Metro Shopping Mall in Dhanmondi. This shop offers a wide range of nightwear, swimsuits, and personal accessories for women only and the products are imported from Thailand and India. The sales personnel are all women and there are also provisions for trying out the products. Prices vary with fabric, designs and embellishment but are within the range of a wide variety of clientele.
Miss Pretty: This lingerie shop is situated at Anam Rangs Plaza in Saat Masjid Road, Dhanmondi. Miss Pretty specialises lingerie made of different materials suited for different occasions. A designer who graduated from the UK Central St. Martine School of Art & Design designs the products. And the products are dermatological tested and certified by AZO to conform to health and hygiene concerns. The nightwear products range from Taka 130 to Taka 1500 and the lingerie products range from Tk.150 to Tk.5000. The sales staff is friendly and there are trial rooms for the benefit of customers.
Sweet Dreams: Situated near Wimpy on Road 7, Dhanmondi, Sweet Dreams is another shop that specialises in lingerie. This shop also has a wide assortment of undergarments and lingerie. The shop's location makes it easier and more pleasant to shop in this quite neighborhood. The all female shop staff is friendly and helpful. Prices vary with the type of lingerie or undergarments but are nonetheless quite affordable.
Doja Market: Situated opposite Dhaka College, the back rows of Doja sport lingerie shops. While the sales people are still men, if you want to go easy over the wallet, this is a good place to shop for lingerie. But don't expect anything Victoria's Secret quality because the products sold here are mostly factory rejects and thus do the job for temporary periods of time. Bargaining is a must if you don't want to be robbed blind. So check it out.
So what are you waiting for ladies? With so many options you will probably have a difficult time deciding where to go first. But do visit them all. Happy shopping!
By Wara Karim
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