Talking about transformation!
Sunsilk and Persona celebrated the coming of New Year in style. On 1 Boishakh, one hundred ladies got a makeover, coupled with hairstyling, Boishakhi sari, ornaments and flowers- all compliments of the house! “We are very proud today in partnering Sunsilk in this challenging task of giving a complete makeover to a hundred girls at the dawn of Pohela Boishakh” said Kaniz Almas Khan. A team of 60 make-over artists started work from 4 a.m.
Initially, Sunsilk and Persona had launched a campaign where girls were asked to complete the phrase “Boishakh maane…” and the hundred best writers received the complementary makeup transformation. The campaign was carried out through radio and press and from the thousands of text messages received the top hundred was selected.