Home   |  Issues  |  The Daily Star Home | Volume 5, Issue 14, Tuesday, April 6, 2010



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THIS season Aarong is presenting a vivid range of dresses on the occasion of Bengali New Year, Pohela Boishakh. Boishakh flavor has been added to the ongoing thematic collections and a new line of theme-based designs will be available for saris, shalwar kameezes for women and panjabis for men.

'Cool Geometry' is a unique sari collection on Tangail cotton and half-silk, adorned in tastefully arranged geometric shapes and patterns of different colours. While 'Mix n Match' is an exclusive block-printed sari range that has appliqué work on its borders and anchal. Both 'Cool Geometry' and 'Mix n Match' are available on a number of breathtaking, vibrant colours.

For young folks, Aarong is introducing a captivating 'Summer Mystique' range of shalwar kameezes. This is going to be a 'must' for all fashion-loving women this season. The smart and contemporary 'Ethnic Fantastic!' range of Taga will surely be a scintillating experience to wear for its elegance of nokshikantha-stitched kurti with elegantly pleated top.

Aarong's men's line is also going to be irresistibly intense with block print on endi and cotton kurtas. These will come in strikingly bright colours to capture all attention. Apart from this, the 'Urban Folk' range of men's panjabis will come in smartly tailored short sleeves.

Children will also not be left out in this gorgeous season of festivity. A large range of light-coloured saris, shalwar kameez, kurtas, fatuas and trousers will be on the display racks.

The newest line of ornaments in colourful threads, metal, clay and wooden beads created in sync with Boishakh are perfect accessories to give the complete festive look.

Waiting will be a waste of time! Come and grab your stuff, surprise everyone with your own fashion statement.

THIS year, fashion house O2 highlights the essence of the coming of the New Year 1417. They have brought a new collection to make the festival more exciting with vivid colours and exciting designs. Embrace the festival with delicate embroidery, block prints on cotton that has been tailored cut to bold forms.

For men, their range of attires features intricate handcrafted designs, which would speak volumes for the persona of those who desire to make a mark.

So, pay O2 a visit…happy shopping!

Smartex Megashop

WITH 19 outlets, spread throughout the different regions of Bangladesh, Smartex is one of the fastest growing fashion-chain of the country. They have recently opened their first grand outlet- Megashop- at Uttara, where a wide range of products and fashion accessories are available to the customers.

A must-see, one stop fashion experience!

Shatabdi's Boishakh Greeting

IN voicing the colourfulness of Boishakh, along with the signature colours of white and red, Shatabdi is introducing the vivid hues of green and blue into their collection. Saris, this season, have found home in traditional block prints and hand-painted saris.

Shatabdi's collection is also displaying men's panjabis and fatuas in bright reds and soft whites.

Available from the first week of April at the Dhanmondi outlet at Plaza A. R, Shatabdi's collection clearly shows that it is doing its part in celebrating the coming of the New Year.

Bornil Boutiques

BORNIL Boutiques, to mark the occasion of the Bengali New Year, will host an exhibition of their saris at their newly opened showroom on the 1st and 2nd floors of Noor Jehan Plaza, opposite Dhaka College. The exhibition will take place from April 1 till April 13.

Boishakhi offer @ Farzana Shakil's

FARZANA Shakil's Makeover Salon has the magical power to enhance your beauty to make you look special on the day of Pohela Boishakh a festival of colours, music & beauty. Like every year, they are offering a unique package with mind-blowing discounts on selected services designed just for you. The offer will be available from 6th to 13th April 2010, in both outlets of Farzana Shakil's Makeover Salon. Be special & make your day a memorable one.

For more details contact Customer Care Executives at Farzana Shakil's Makeover Salon

Dhanmondi Branch: House #3/A, Road # 28(Old), New # 15, Dhanmondi, Dhaka 1205, Phone: 9116057

Gulshan Branch: House #1/B (SWG), Road #5, Gulshan-1, Dhaka-1212Phone: 8812215, 8812172




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