Consumers can insert their family picture, their children's drawing or any of printed image under the transparent front panel and enjoy the cool or warm air flowing from the back of the frame, says a press release.

The consumers can also change the image any time they want by simply opening the panel and replacing the picture.

ARTCOOL is LG's high-end, design-oriented air conditioner series that was designed to include renditions of classic art pieces by famous painters. ARTCOL also initiated the new trend in air conditioner design by applying versatile colours on air conditioners, the release added.