The Bangladesh Cricket Board (BCB) officials yesterday introduced the new shirt of the team as well as sponsors MM Ispahani Limited at a local hotel.

Ispahani, a regular sponsor of the National Cricket League -- the first-class competition in the country -- has won the rights for US dollars 25,000 (about 17.5 lakh), which is much lower than that of the previous edition four years ago. Mobil had paid the board 40 lakh for the South African trip.

It was learnt that the marketing committee of the BCB did not work properly this time.

However, the sponsors will open the purse again if Bangladesh make it to the second round.

"We are really proud to be the official sponsor of the national cricket team for the World Cup and we are going to pay 25,000 dollars to BCB as sponsorship money. I like to add that we have also agreed to pay extra 5,000 dollars per match from the second round onward for the players," said SM Showkat Hossain, the senior manager marketing of MM Ispahani Limited at a press conference yesterday.

BCB general secretary Mahbub Anam explained that it was difficult to rope in a sponsor due to the sponsorship clash for the World Cup.

"The last two times it was easier because of less restriction. This time, most of the banks, telephone operators and beverage companies have been involved with the ICC," said Mahbub.

"The member countries will sit with the International Cricket Council soon to discuss the issue because most of the teams have suffered due to this.

He added that Ispahani's sponsorship deal will be valid till April 27.

Mirza Behrouz Ispahani, chairman of Ispahani Limited, BCB joint-secretary Reazuddin Al Mamun and CEO Mahmudur Rahman were also present.